FINDING AND TELLING YOUR STORIES HAS NEVER BEEN this easy. (OR THIS FUN.)
“Story Dash” provides everything you need to:
- Identify your narrative assets
- Develop them so they land with impact. Every time.
- Bring them to the world so you can create engagement... and action.
- Build the team’s story capacity for ongoing innovation
A decade OF TESTING.
AN afternoon TO ACTIVATE.
What is “Story Dash”? It is the result of testing with thousands of leaders around the world. There are many books that tell you that you should be telling stories. But “Story Dash” is the first that fully equips you with an actionable, repeatable process that you can connect to the work you’re doing. Right now.
Even better, “Story Dash” introduces a series of innovative tools and resources to power your practice. These frameworks and products were previously available only to customers who had made significant investments in the corporate training program. But now they’re all yours. (Many of them are free!)
HERE’S WHAT YOU’LL discover IN “STORY DASH”
In “Story Dash,” you will encounter:
- A fun and energetic introduction to the world of leadership storytelling, based on David Hutchens’ years of leadership
- Real examples of how other leaders are exercising storytelling for influence
- An active process you can bring to your teams to find and develop your story assets
- Innovative resources like the Story Dash Cards and the Story Canvas
- Facilitation notes for hosting a Story Dash process for your teams
Read Chapter 1 for free
Want to take a peek at the “Story Dash” approach? Download Chapter 1, titled “Make Me Believe,” now.
The Story Dash process
Story Dash presents a four-step process that connects story engagement to your most urgent work:
Step 1Story Mining
Step 1Story Mining
“I don’t have any good stories.” False! You’ll discover the stories you didn’t know you knew.
Step 2PLAN FOR IMPACT
Step 2PLAN FOR IMPACT
Learn the story elements that create powerful human connection... and make your stories better!
Step 3The Tell Test
Step 3The Tell Test
This is the fun part! Bring your team together. Tell your stories. Connect them to strategic outcomes. Build your skill.
Step 4Activate
Step 4Activate
Prepare to bring your narrative assets forward. Balance them with data and other modes of persuasion.
Get Story Dash Resources
Get the story dash resource kit
Everything you need to activate your stories.
The Resource Kit includes materials described in the book, beautifully produced and ready to bring your stories to life.
- A copy of “Story Dash”
- 1 Leadership Story Deck
- 1 Story Dash Cards set
- 1 Story Canvas
Get the Story Dash Team Pack
Buy in quantity at a special discount!
The Story Dash process comes to life in a team setting! The Team Pack provides materials for a team of 4 to start creating engagement and belief so people will act.
- 4 copies of “Story Dash”
- 4 Leadership Story Decks
- 4 sets of Story Dash Cards
- 4 Story Canvases
“Story Dash is a modern classic. I work with senior leaders in transforming organizations, and I will recommend it with no hesitation for engaging any business audience, anytime, anywhere.”
Dr. Yvonne Sum
APAC Head of Transformation, Leadership and Culture, L’Oreal
“As the leader of STORY, a global network of storytellers around the world, I get exposed to some of the best, most successful storytellers of our time. While members of our community have won Oscars, hit New York Times Bestseller lists, and more, there are few who truly grasp the power of story to shape organizational narrative. David Hutchens does, perhaps better than anyone else I know. This is exciting content that you can immediately put to work!”
Harris III
Founder + CEO, Istoria Collective
“Ideas succeed when they come to life in the minds of others. David Hutchens is a master of teaching this process. His engaging workshops motivate and build confidence, empowering anyone to make their ideas succeed through the power of storytelling.”
Mark Gillespie
Co-Founder, Global Leaders Program
“Story Dash is a masterpiece in its simplicity, beauty, and moving stories. It is a master class in leadership, storytelling, and organizational change. This is not just a helpful book, it is fun to experience. And David lives what he writes! He has helped our social enterprise, Thistle Farms, hone our stories and our leadership to be a more loving and trauma-informed community.”
Becca Stevens
Entrepreneur, Founder and President, Thistle Farms
“This book is my Innovation Team’s guide to identifying, crafting and testing the stories they need to connect to their audiences. With practical tips, easy-to-use tools, and guides, David makes storytelling accessible to all of us. I’ll be getting a copy of Story Dash for every member of my team!”
Cindi Perrine
Innovation Principal Director, Global Innovation Studio Lead, Accenture
Read more about Storytelling and Organizational Learning by
David Hutchens
David Hutchens has been writing about topics of organizational learning for nearly 25 years. Discover more of his books, including favorites “Circle of the 9 Muses” and “Outlearning the Wolves.”
Grab your copy now
Get "Story Dash" from your favorite retailer.
International customers: Pick up a copy from Book Depository.